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    Lost Profits or Lost Business Value: When to Use in Litigation Assignments

    In a recent engagement, the author was asked to prepare a lost business analysis for an operating business. In this article, the author discusses when a lost profits vis-à-vis a lost business analysis is best suited.  Recently, I received a call from a new client. That is, I spoke with an attorney with whom I had worked in the past. He wanted to hire me to assess damages in a commercial damages case. The business had been injured by an alleged wrongful act. It was still operating and did not appear to be closing anytime soon. I began to discuss…