While the idea of beating the market is more suited to the financial investment sector, McKinsey & Company recently applied some of the same principles to business strategy.  In a review of 3,000 large nonfinancial companies, this overview examines the players that avoid profit depletion and maximize value creation, even during economic downturns.  Tried and true business practices are tested as the numbers stack up.  The results reveal what it takes to win consistently, regardless of market fluctuations.  Interestingly, the report draws a parallel between the social class system and the corporate class system, what it takes to breakout and…