Are You Discounting or Negotiating? Are you discounting your project price? Negotiating the project’s price? Are these acceptable in the current economic environment? Here, Rod Burkert answers these questions. The times are certainly a bit crazy. And we are all doing what we can to pivot and survive. But discounting your pricing doesn’t have to be one of the tactics you pursue. You can already guess that discounting and negotiating are not the same things—though I am telling you that one-way negotiating (and we do a lot of that) is discounting. Discounting is definitely a problem … negotiating, less so…