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Why You Can’t Wait to Prepare for Disaster

For a business or CPA firm, a disaster can take the form of a catastrophic weather event, a cyberattack, or even a sudden regulatory decision that may put the future of the organization in jeopardy. It may be impossible to prevent such a disaster, but proper planning can help minimize the damage and disruption an organization suffers if it is hit by a catastrophe. In this podcast, Jennifer H. Elder, discuss ...

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Selling Yourself

Tips for Marketing Your Skills and Services Whether you are just starting your career, considering going out on your own, or expanding your business, there are three steps that will make your journey easier: conduct a self-assessment, develop a business plan, and design a marketing strategy. Sounds simple enough, but most businesses fail within the first year simply because people skip one or more of these ...

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A Business Plan Needs an Exit Plan from the Very Start

There are Lots of Exit Options Owners Can Plan for, but Putting Together a Plan is Essential Business owners need to plan the sort of exit they hope for early on and treat exit options explicitly as part of their initial business plan. Whether owners are looking to sell outright, be acquired by another company, go public, choose simply to liquidate, or let the business run dry matters. Here’s why. ...

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