The Problems with Five-Star Rating Systems and How to Fix Them Reviewed by Momizat on . From investing in and advising dozens of marketplace businesses for more than a decade, we have found that while simple five-star systems are good enough at ide From investing in and advising dozens of marketplace businesses for more than a decade, we have found that while simple five-star systems are good enough at ide Rating: 0
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The Problems with Five-Star Rating Systems and How to Fix Them

From investing in and advising dozens of marketplace businesses for more than a decade, we have found that while simple five-star systems are good enough at identifying and weeding out very low-quality products or suppliers, they do a poor job of separating good from great products or suppliers. This may not be a big issue for marketplaces offering commodity products and services, but it can be a serious problem for marketplaces where it is important to allow truly great providers to differentiate themselves clearly.

To read the full article in Harvard Business Review, click: The Problems with Five-Star Rating Systems and How to Fix Them.

The National Association of Certified Valuators and Analysts (NACVA) supports the users of business and intangible asset valuation services and financial forensic services, including damages determinations of all kinds and fraud detection and prevention, by training and certifying financial professionals in these disciplines.

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