The CPA Trendlines Top 20 Topics of 2012 — and What to Watch for in 2013!

Economic Recovery, Intensified Competition, Squeezed Profit Margins, Upward Pressure on Salaries, Downward Pressure on Rates, and a Rush to the Cloud  

Rick Telberg counts up the list of the top 20 most-clicked articles at CPA Trendlines provides a roadmap to the profession’s anxieties, aspirations and, just maybe, a glimpse into what 2013 holds:

• Bullish on the Accounting Business. How firms are preparing for busy season: Join the survey, get the answers.
• Billing Rates Jump Sharply at CPA Firms. A sign of a full economic recovery for the profession?
• CPA Firm Revenue Growth Re-Accelerating. Revenues up for firms in all size ranges.
• Trending Upwards in Starting Salaries. Business demand drives hiring, new competition for talent.
• The CPA Castle Is Crumbling. Is change coming too fast for firms to handle?
• Marketing Plans of the Best Firms. High-performing firms look to leap ahead of low-performers with a few key strategies.
• Six Ways to Give Yourself a Raise. Start by knowing your “opportunity number.”
• Why Accounting Firm Partners Are “Popping Prozac like M&M’s.” Four reasons behind the succession crisis: The perfect storm.
• How to Find Your Firm’s Future ‘Rock Stars.’ Hint: It’s not about how smart they are or hard they work.
• 21 Awesome Ways to Show Appreciation. One of the key ways to improve client and workplace relationships is by showing appreciation.
• Accounting Firm Leaders Agree: The Cloud Is Here. 90% already using SaaS for some work.
• 13 Reasons Timesheets Will Never Die. Nor should they.
• The Coming Storm of Staff Turnover. CPA firm employees are simply fed up with old, inefficient and ineffective ways of working.
• 10 Reasons Clients Don’t Pay, and What To Do about It. Excuses, excuses, excuses.
• 11 Things You Take for Granted Today that Technology Will Kill within Six Years. And what it means for accountants and the client of the future.
• Nine Things We Know For Sure about How to Grow an Accounting Firm. What we know about what works.
• Bookkeeping Billing Rates Region-by-Region. How does your state rate?
• The Real Election Day Winners? Accountants. What the election means for busy season:  Join the survey, get the answers. 
• The Top 12 Tax Return Preparation Errors. GET THE INSTANT DOWNLOAD: Ed Mendlowitz’ Tax Season Opportunity Checklist Kit. FREE to PRO members.
• Awesome Flash Mob Video by Withum Goes Viral. State-of-the-firm vid lands Rachel Ray TV show appearance.

Read the whole article here. 

New Dawn in 2013 for Accountants