Learn Best Practices, Changes in Schedule Cs and 1120s, How to Overcome Client Price-Sensitivity, Ways to Enhance Health and Energy, & More CPA Trendlines publishes its Top 10 most-read articles on tax season so far this year.  More: ...

Solid revenue growth last year following strong performance in 2010 and 2011 after a severe revenue decline in 2009 Michael Cohn at Accounting Today reports this growth according to a newly published analysis.  The report, from the social networking forum Big4.com, analyzed the 2012 financial performance of Deloitte, Ernst & Young, KPMG and PricewaterhouseCoopers. It found that after a strong 2011, fisc ...

Economic Recovery, Intensified Competition, Squeezed Profit Margins, Upward Pressure on Salaries, Downward Pressure on Rates, and a Rush to the Cloud   Rick Telberg counts up the list of the top 20 most-clicked articles at CPA Trendlines provides a roadmap to the profession’s anxieties, aspirations and, just maybe, a glimpse into what 2013 holds: ...

Media Vary on Whether Election Increases or Decreases  Uncertainty;  Concur It's Good for Business A number of media outlets have begun to weigh in on the topic. At Accounting Today, the editors have put together a topical list of some of the relevant issues: ...

Key Strategies Include Building Competitive Intelligence, Reading Trade Media, Innovation and Response to Trends,  and More.   Bruce Marcus at CPA Trendlines offers a guide to trend-spotting for accountants: ...

Regular Marketing is Important, and Existing Clients Are One of the Best Sources of Referrals.  Here's How to Get the Best Return on Marketing Investment.  Ed Mendlowitz regularly fields questions from readers at CPA Trendlines.  Recently he opined on the importance of regular marketing.  One tip:  leverage your existing clients for referrals.  Specifically, he adds:   ...

 . . . or at least  so opines Edi Osborne, of Mentor Plus, at CPA Trendlines.  She throws in a third promise you've probably heard but we couldn't fit on the subject line:  "No Surprise Billing. Ever."  More:   What do these three tag lines have in common? Predictability. Dominoes and Fed Ex built their entire business model on making (and keeping) an uncomplicated predictability promise to the customer.  D ...