Yes, Virginia, the Cost of Capital Really is Low

Calculating a prospective return takes into account many factors.  Travis W. Harms, Mercer Capital’s Financial Reporting Valuation Group, discusses what impact a “hefty” purchase price could mean for returns.

To read more about the results of this report in the Mercer Capital’s Financial Reporting Blog, click: Yes, Virginia, the Cost of Capital Really is Low.

This article is republished from Mercer Capital’s Financial Reporting Blog. It is reprinted with permission. To subscribe to the blog, visit http://mercercapital.com/category/financialreportingblog/.