to Your Differentiation Strategy Among executives in the accounting and finance firms, creating and implementing a relevant differentiation strategy continues to be a struggle—however, this does not have to be the case. At its simplest, creating and implementing a differentiation strategy is a five-step process. In this article, Dr. Frederiksen describes these steps. ...

For Financial Services Firms Finding ways to differentiate your firm from competitors may be one of the most vexing challenges you can face. After all, it may well be that there are more similarities than differences. But with a little focus and some self-inquiry, it is possible. In this article, Dr. Frederiksen shares seven effective differentiators for financial services firms. ...

And Why it Should Matter to You What does differentiation really mean? How does differentiation really work? How is differentiation properly implemented? In this article, Dr. Frederiksen answers these important questions and explains why these should matter to business leaders. ...

Top 5 Business Challenges The author discusses the top five business challenges identified by professional accounting and financial services firms, and proposes ways professionals can readily address those issues. ...

Strive to Differentiate Yourself and Become the Visible Expert In this article, Dr. Frederiksen discusses three sales and marketing strategies to drive growth in 2017. ...