In Nine Easy Steps Professionals marketing for their accounting, valuation, and finance already know that case stories can be powerful tools when selling your services. However, most case studies are dry, dull, and deadly. Even case studies built on the old challenge/solution/results model can be made more compelling. In this article, the author suggests several  ways to present a compelling case story. Pro ...

Some CPAs consider themselves clever for coming up with easy-to-remember passwords, but hackers are often wise to this tactic. Each year, SplashData compiles a list of millions of stolen passwords and sorts them in order of popularity. For 2017, here is a list of the top 10 most commonly used stolen passwords. To read the full article in the Journal of Accountancy, click: Account Management: Avoid Commonly ...

CPAs in small firms face many of the same operational challenges when it comes to running their firms. This is the first in an occasional series highlighting how individual practitioners tackled common issues. To read the full article in the Journal of Accountancy, click: Small Firm Spotlight: How I Recruit and Hire New Accountants. ...

It is increasingly important for accountants to have soft skills such as problem-solving acumen, flexibility, and the ability to communicate well. Rian Powell, senior director of recruiting at Chicago-area staffing and recruiting firm LaSalle Network, explains the right questions to ask during job interviews to assess candidates’ soft skills. To read the full article in the Journal of Accountancy, click: Ho ...

The Big Four firm announced that it will drop the final interview stage of its student recruitment process and replace it with an assessment event. To read the full article in Economia, click: EY to Scrap Final One-to-One Interviews. ...

Intense Competition for Skilled Candidates is Creating a Need for More Efficient Hiring Practices There may never be a better time for organizations to carefully scrutinize their hiring processes to make sure they are optimized for delivering the best hires.  Ken Tysiac, CGMA Magazine, explains that the global job market is tilted towards candidates right now, and many candidates are not eager to wait long ...

What Firms Look at When Reviewing Resumes Average accounting and finance firms will look through 21 CVs before making a job offer, according to research from Robert Half.  Julia Irvine looks at how the research, conducted in the UK, shows firms will often focus on factors such as candidates' previous roles and how long they spent with their employers. To read the full article in Economia, click: Making Your ...

How to Maintain Independence and Professionalism in a Complex and Changing Niche As divorce laws change, attorneys increasingly rely on financial experts such as business appraisers and forensic accountants.  In this article, Robert D. Feder discusses the role of a financial analyst in the context of matrimonial law.  He also covers some of the potential pitfalls of the trade. ...