Magic, Sex, and Outer Space Goodwill is the established reputation of a business regarded as a quantifiable asset. Or of a person who’s part of that business: That’s why you often hear discussions about how to best separate personal goodwill from enterprise goodwill. But what if your personal goodwill was regarded so highly, in a contract, that you’d need to work for the new company that was buying you out for six years? And if you left, you’d have to give all the money back? James Altucher reminisces: In 2002 I framed a $200 check from a company called thestreet.com.…