with “Pinkcast” Daniel H. Pink is author of six provocative works about business and human behavior. His website contains videos and newsletters. In this article, Rod Burkert describes how Pinkcast changed the way he marketed, and provides six reasons why BVFLS professionals may want to consider Pinkcast as a resource. Do you struggle putting pen to paper … figuring out what to say in a 300–900-word dispatch on a client-centric blog or newsletter … or having no time to work a regular written publication into your schedule? If you have a smartphone and 120 seconds, I have a solution. Before…
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Strive to Differentiate Yourself and Become the Visible Expert In this article, Dr. Frederiksen discusses three sales and marketing strategies to drive growth in 2017.
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Now that we’re six years into the Great Recession, financial experts tell us that the stock market is booming, and the economy is once again robust. Strangely, the vast majority of Americans aren’t sharing in this so-called recovery and the benefits of it are virtually non-existent, unless you look at the top 0.1% of wage-earners in the country, namely the CEOs of major corporations. Profitability and stock price increases are going through the roof and yet, none of this largesse is filtering down to employees or translating into product innovation or improved quality. How can that be? In an…
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Watch Out for Decreases in Communication, Respect, and Aspiration; Increases in Isolation, Negativity, Rifts. Good News? It Can Be Cured. Rosabeth Moss Kantor asks on the Harvard Business Review Blog Network: How do you know a team, company, or country is on the slippery slope of decline and needs a culture shift? She writes that she found nine universal warning signs of change-in-the-wrong direction in research for my book Confidence, which compared downward spirals with the momentum of success. Watching out for these behaviors is the first step toward building better habits: